On-Demand Webinar
Hard Numbers: The Financial Impact of Price Changes
Model the financial impact of a price change before you make it. A recorded webinar on how consumer brands quantify margin, volume, and cash effects.
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About this webinar
Pricing is an incredibly powerful lever to improve growth and margins for omnichannel brands. But it can be downright scary to make changes, especially if you’re unsure of the impact on CAC or conversion rates.
What you'll learn
- How to model a price change's effect on margin, volume, and cash before you commit
- Reading the impact on CAC and conversion, not just the list price
- Where omnichannel pricing moves help, and where they backfire
- A repeatable way to pressure-test your next price change
