// ABOUT DRIVEPOINT

We're on a mission to make finance the competitive weapon of every consumer brand.

Drivepoint is the AI finance platform built exclusively for consumer brands. Financial clarity to make bold moves, and confidence the numbers behind them are right.

// WHY WE EXIST

Why we started Drivepoint.

Every scaling consumer brand hits the same wall. The founder updates the model on Sunday afternoons and flies blind the rest of the week. The CFO can't answer "can we afford this Target PO?" before the window closes. Fast answers are wrong; right answers arrive too late. Either way, margins suffer.

The existing options all forced a bad trade: rip your model out of Excel for a rigid FP&A tool, outsource your financial brain to a fractional CFO who's unavailable at 9PM, or paste your P&L into a chatbot and hope it doesn't hallucinate.

We asked ourselves: what if you never had to leave Excel? What if your model stayed live, connected to every channel you sell on, with AI trained on consumer brand finance doing the heavy lifting? No new language to learn. No consultants. Your model, supercharged.

That's Drivepoint. The finance function you need, without the headcount.

// OUR STORY

Built by operators who lived the problem.

2021

Founded in Boston

Austin Gardner-Smith and Ben Tregoe had both lived the problem from inside scaling commerce companies: great operators making capital decisions with stale numbers and heroic spreadsheets. They started the company (then called Bainbridge) to fix it.

2022

The first SmartModel ships

Instead of asking finance teams to abandon Excel for another dashboard, we put a live, driver-based model inside it, wired to Shopify, Amazon, and the accounting stack. The first brands went from data export purgatory to board-ready in a week.

2024

Drivepoint, and the AI inflection

We became Drivepoint and shipped AI agents on top of the vetted data layer: scenarios, variance stories, and answers in plain English. Claude is the engine; Drivepoint is the car.

2025

200+ brands and a Series A

The brands you see in grocery aisles and on your feed, Graza, Oats Overnight, True Classic, Mad Rabbit, run their finance on Drivepoint. We raised a $7M Series A to go faster.

// LEADERSHIP

The people behind the platform.

Operators, finance leaders, and engineers from the companies where this problem was born.

Austin Gardner-Smith
Austin Gardner-Smith
Co-founder & CEO
LinkedIn ↗
Franziska Ibscher
Franziska Ibscher
Head of Product
LinkedIn ↗
Kevin Elliot
Kevin Elliot
VP, Sales
LinkedIn ↗
// LIFE AT DRIVEPOINT

Same team, different rooms.

The Drivepoint team with the biom crew at Expo West
With the biom crew at Expo West
Team dinner during offsite week
Customer dinners
The whole Drivepoint team together in person
The whole team, together in person
Race night at F1 Arcade
Race night at F1 Arcade
The team out golfing
Company golf outing
Team dinner in NYC
Team dinner in NYC
// BACKED BY

Investors who built consumer brands themselves.

Our backers include the founders of the brands we serve. They funded Drivepoint because they needed it when they were scaling: the finance answers, without the finance department.

Vocap Partners
Led our $7M Series A
Good Friends
The venture fund of the founders of Allbirds, Harry's, and Warby Parker
Bling Capital
Early backers of category-defining consumer and data companies
Vinyl VC & Las Olas VC
Seed partners since the earliest days
// PROOF

200+ consumer brands run on Drivepoint.

6.7%average EBITDA margin improvement in year one
75%of customers increase EBITDA in year one
$200Ksaved per year vs. hiring the equivalent finance team

Oats Overnight found a $4M EBITDA swing hiding in a facility-timing decision. Mad Rabbit lifted EBITDA 20% after cohort analysis flagged unprofitable customers. Ibex saved $314K in finance personnel costs, Dose saves $120K a year, and Lalo cut board-ready forecasts from months to minutes.

Read the customer stories →
Trusted by 100+ consumer brands
// JOIN US

Join us in building the future of strategic finance.

We're on a big mission: power better financial outcomes for over 1,000 consumer brands by 2030. If helping founders maximize the value of their businesses sounds like something you can get behind, come build with us.

See what Drivepoint
looks like for your brand.

Book a demo and see how quickly Drivepoint gets your complete financial model up and running — connected to your data, built for your channels, ready for your next big decision. Whether you're planning a retail launch, preparing for a raise, or replacing a spreadsheet that only one person can touch.

Book a demo