Drivepoint models your business at the shade, the launch, and the endcap — so your team can chase the right SKU, fund the right creator, and walk into every retail review with the math already done.
Drivepoint is built around the levers a beauty CFO actually pulls — shade, launch, creator, retail.
Every shade, finish and size shows up as a real SKU in the model. Winners surface, dead weight gets cut — and the buy committee has the numbers before the meeting.
Sister-SKU analogs seed the curve; actuals retune it from week four. Walk into the buy with three sized scenarios instead of one hopeful number.
Promo codes, gifting, paid posts and affiliate stitched into one cohort view. Net of returns, overlap and organic lift — so the marketing meeting moves to action.
MDF, slotting, returns reserves and PO cash timing modeled per partner. One pack regenerates the Sephora QBR, the Ulta review and the Target line review on every cycle.
Drop-in models for TikTok Shop, Sephora and Ulta — wired to the way each channel actually reports.
Walk through a live model wired to the levers a beauty CFO actually moves — shade, channel, creator, retail.